Liner Notes

DEMO CASSETTE DEMO CASSETTE

WE NEED TO ASK MORE OF THE BUSINESS

Same occupancy, but two completely different businesses. One built it slowly and strategically. The other bought it through a series of ‘quick wins’ that didn’t consider the long-term impact on the business. Occupancy is what you put on the board — what it cost you to get there is the part nobody wants to talk about.

Read More